Italplast uses Unify as its central service platform — conversations, CRM leads, contacts, Facebook and Instagram ads, and message templates — to manage its customer relationships.
What sets this account apart is that this daily operation doesn’t stay isolated: activity reports plug directly into Power BI, the management tool Italplast already uses internally to monitor its business.
This way, the information Unify generates becomes part of the same dashboards Italplast uses to make decisions, instead of living in a separate system.
Unify is G Digital’s (Paraguay) omnichannel platform, a Meta Business Partner for WhatsApp.

